In September, OpSec exhibited at Brand Licensing Europe (BLE), the only pan-European event dedicated to licensing and brand extension. The event celebrated its 25th anniversary with 10,847 attendees and 242 exhibiting companies who came together to discover the most innovative examples of brand licensing.

Smarter Licensing Solutions for OpSec

Smarter Licensing Solutions from OpSec

As the world of licensing continues to grow, so do OpSec’s cutting-edge solutions. Discover how we tailor our approach to licensing, how we spark new thinking with our Imagined Brands, and how to transform your licensing strategy.

The show provided a wonderful opportunity for OpSec to reconnect with our long-time customers and build relationships with new partners, from character and consumer to sports. At our stand, we demonstrated our comprehensive OpSec Insight digital licensing platform. This licensing management solution provides streamlined workflows and reporting, giving brands better control over complex programs. Our live demonstrations highlighted OpSec’s commitment to innovation and excellence in brand protection and licensing solutions.

Jim Bowman

Jim Bowman  | VP of Global Sales

“Brand Licensing Europe was an excellent time to share expertise, collaborate on solutions, and learn about the unique challenges that brands are navigating. I walked away with fresh insights and a renewed enthusiasm for helping the amazing brands we work with. The connections we made and the conversations we had highlighted the value of coming together at BLE.”

At BLE, OpSec demonstrated our tailored approach to licensing, designed to address the diverse needs of different sectors. We showcased how we help sports brands engage fans through licensed merchandise and support character brands in gaining visibility in competitive markets. From proposals and approvals to royalty reconciliation and compliance, automated workflows and real-time reporting uncovers the insights necessary to drive growth and maximize revenue.

Tailored solutions for all industries

How does a brand safeguard against counterfeit products prior to a major film release, or deliver fans a personalized experience to their favorite team’s championship event? No two licensing programs are the same, which is why OpSec provides end-to-end solutions tailored to each brand’s unique needs. From scalable management platforms to effective merchandising and comprehensive brand protection, our licensing and merchandising solution addresses the challenges licensors face with a customized approach.

Explore the OpSec Portfolio

Licensing and Merchandising for Brands

Licensing and Merchandising for Brands

We assist brands in safeguarding their authentic merchandise. Explore our sector-specific approach to simplifying licensing programs, enhancing product appeal, and ensuring brand integrity.

Licensing and Engagement Marketing

Licensing and Engagement Marketing

OpSec’s comprehensive solution maximizes brand licensing programs. Using our Insight digital licensing platform, brands can streamline workflows, gain insights, and integrate fan engagement with merchandise. Learn more about our platform.

Brands at play: beyond toys and games

Brands at Play: beyond toys and games

The rise of unique partnerships pushing traditional licensing boundaries is reshaping the industry landscape. While these collaborations offer vast growth opportunities, they also present challenges when entering unfamiliar product areas.

Missed us at the show?

Contact us to learn more about our licensing solutions for brands.